The basic premise behind 411.ca is to provide Canadian Internet users with a one stop phone directory service.  411.ca also strives to provide Canadian websites with a new way to generate revenue through partnership.  You could simply provide a link for your customers, but we feel it is important that you receive something in return for providing that link on your website.  To this end, we have created a powerful Partner Program that allows Canadian websites to generate incremental revenue, read on for more information:

Partner Benefits:

  • Increase your ability to serve your customers with new content that is relevant to their everyday lives.
  • Generate incremental revenue; with no upfront costs or ongoing fees.
  • Extend your brand; through a co-branding arrangement with 411.ca

Services Offered by 411.ca:

411.ca has 5 key features: Find a Person, Find a Business, Maps & Directions, Reverse Lookup, and International listings.

Find a Person - Your customers will be able to find a phone number, address, and postal code by entering the name of a person.

Find a Business - Your customers will be able to find a business' phone number, address, and postal code by entering the businesses' name or category.

Maps - Your customers will be able to map any location in Canada by entering an address.  Further, if your customers have used the Find a Person, Find a Business, or Reverse Lookup features they will be able to map the location with one mouse click from the results page.

Reverse Lookup - This is a neat feature that enables your customers to enter a phone number, rather than a name, to find the name, address, and postal code associated with that phone number.

International - This feature allows your users to find people and businesses in countries all over the world.

Profit Sharing Schedule:

411.ca generates revenue through online advertising.  We will share this revenue with you based on the traffic generated by your customer base.  Below is a breakdown of the profit sharing schedule:

  • 20,000 or less page impressions/month - 20 percent of net revenue
  • 20,001 - 50,000 page impressions/month - 25 percent of net revenue
  • 50,001 - 150,000 page impressions/month - 30 percent of net revenue
  • 150,001 - 500,000 page impressions/month - 40 percent of net revenue
  • 500,001 or more page impressions/month - 50 percent of net revenue

Each month you will receive an e-mail statement of how many page impressions your customer base generated.  Payments will be mailed to you on a quarterly basis.

Co-branding:

411.ca will create a co-branded gateway page that will prominently display your logo and links back to your website.  411.ca will assume the costs and labour for creating and maintaining your co-branded gateway page.  Please visit, www.411.ca/cobrand/ for an example of a co-branded solution.

Marketing Support:

411.ca will provide you with e-mail co-lateral, banners, or badge boxes to help inform your customers about the new service that you are providing to them.

Sign Up Now:

You can sign up now, by contacting us at help@411.ca. We will be pleased to answer any questions that you may have.
 

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